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COOWN — A company for the common man.
People in animated conversation outdoors in warm evening light

A company for the common man

Experience the power of co-owning.

Discover useful services, earn rewards on eligible spending, connect with a community that shares your values and help shape what comes next.

COOWN brings everyday value and member participation together to build a company around shared prosperity.

The COOWN member advantage

Everyday spending. More value. A bigger purpose.

Through the Goldify ecosystem and COOWN’s growing member network, eligible everyday activity can earn Gold Rewards and Value Coins — while membership opens up opportunities to access services, support fellow members and participate in what comes next.

  • Gold Rewards

    Earn 1–5% in Gold Rewards

    Earn Gold Rewards on eligible transactions through the Goldify Card, Goldify Store and other qualifying activities, according to the applicable reward rates.

    • The rate depends on the transaction type, the participating service, eligibility and programme rules.
    • Not every transaction earns the top rate.
    • Rewards are credited in gold, whose value can rise or fall.
  • Value Coins

    Value Coins equivalent to 100% of eligible transaction value

    Qualifying transactions can earn Value Coins equivalent to 100% of the eligible transaction value under the programme rules. Value Coins recognise participation in the ecosystem and are intended for eligible stock-related redemption in the future, subject to the applicable programme rules and legal structure.

    • Value Coins are not cash.
    • They cannot be redeemed for cash and are not cash-equivalent.
    • They do not represent shares or equity today.
    • They are not a guaranteed return or financial benefit.
    • Any future redemption is subject to law, approvals and published programme terms.

Gold Rewards and Value Coins are earned through eligible Goldify activity under the applicable programme terms, which may change; exclusions and limits apply.

Why COOWN

Business can work differently.

COOWN is building a company around the needs of everyday people — bringing useful services and meaningful participation together.

From the services people use today to the ideas that shape what comes next, we’re working towards a future where businesses create value more widely.

Our services

Everyday needs. More possibilities.

Explore services designed around the things that matter in everyday life — from gold and rewards to financial services, travel and more.

Showing 8 services

Delivered through Goldify, the first product in the COOWN ecosystem — fintech is our first vertical, not our last. Rewards, rates and eligibility are set out in each programme’s terms and may change; exclusions and limits apply. Insurance cover and loan terms, rates and approval are set by each insurer and lender. The value of gold can rise or fall.

Shop your favourites

Your favourite brands. Rewards in Gold.

Discover deals from leading brands and earn Gold rewards on eligible purchases through Goldify.

  • Adidas

    Up to 10.8% in Gold

  • Vistara

    Up to 3% in Gold

  • ITC

    Up to 3.5% in Gold

  • Nilkamal

    Up to 6% in Gold

  • AJIO

    Up to 7.5% in Gold

  • Uber

    Up to 2.5% in Gold

  • Pizza Hut

    Up to 8% in Gold

  • Pepperfry

    Up to 7.2% in Gold

  • Vero Moda

    Up to 6.2% in Gold

  • Cleartrip

    Up to 4% in Gold

  • Zepto

    Up to 4% in Gold

  • Godrej Interio

    Up to 5.5% in Gold

  • Myntra

    Up to 8.4% in Gold

  • IndiGo

    Up to 3% in Gold

  • Cadbury

    Up to 5% in Gold

  • Sleepwell

    Up to 6.5% in Gold

  • Lakmé

    Up to 5.2% in Gold

  • Nike

    Up to 9.2% in Gold

  • Titan

    Up to 4.5% in Gold

  • Kama Ayurveda

    Up to 6.4% in Gold

  • Biba

    Up to 6.8% in Gold

  • Mamaearth

    Up to 7% in Gold

  • boAt

    Up to 9.5% in Gold

  • HDFC Bank

    Up to 2% in Gold

  • Udemy

    Up to 12% in Gold

  • Dove

    Up to 4.5% in Gold

  • Lenovo

    Up to 4.2% in Gold

  • Axis Bank

    Up to 2% in Gold

  • Unstop

    Up to 5% in Gold

  • VLCC

    Up to 6% in Gold

  • JBL

    Up to 6.5% in Gold

  • AU Small Finance Bank

    Up to 2.5% in Gold

  • GUVI

    Up to 10% in Gold

  • Nykaa

    Up to 8.8% in Gold

  • OnePlus

    Up to 3.8% in Gold

  • ICICI Bank

    Up to 2% in Gold

  • Pantaloons

    Up to 5.5% in Gold

  • Philips

    Up to 5% in Gold

  • mCaffeine

    Up to 7.6% in Gold

  • Puma

    Up to 8% in Gold

  • Acer

    Up to 4% in Gold

Rewards are shown as “up to” and differ by brand and offer; eligibility, exclusions and limits apply, and rates can change. Rewards are credited in gold, whose value can rise or fall. Brand names and logos belong to their owners and are shown to indicate offers available through Goldify.

Participate

Your life. Your ideas. What we build next.

The best ideas start with real problems. Tell us what could make everyday life easier, share your ideas and vote on the services you want COOWN to explore next.

Community input helps inform COOWN’s priorities. Ideas are evaluated based on feasibility, business priorities and applicable requirements; not every suggestion will become a service.

People taking part in a community discussion with hands raised
A group of friends laughing together

A place to take part.

Illustrative images

Community

More than a membership. A community to belong to.

Connect with fellow COOWNing members, discover new offers, exchange ideas and take part in a growing community built around shared prosperity.

Join conversations, explore community spaces, stay connected with member activities and be part of the ideas and initiatives shaping COOWN.

Already part of the community? Sign in to connect with members, discover offers and join the conversation.

Available now in the COOWN community app

COOWN is an active, growing community. Join fellow members to exchange ideas, participate in discussions, connect through local chapters, attend meetups and events, and help shape the future of COOWN.

The community has its own sign-in. Services, membership and participation stay here on coown.world.

Group buying

Big purchases. Better together.

Planning to buy a car or a home? COOWN brings interested buyers together to explore group-buying opportunities and negotiate better offers.

Interest is open. No group offers are running yet.

Registering interest is free and carries no obligation. Outcomes depend on suppliers — COOWN aims to negotiate better terms but cannot guarantee a discount or a deal.

The COOWN founder walking along a road with a backpack
The founder walking along a road lined with palm trees
The founder pausing during the walk to talk to camera

Stills from the walk

The founder’s walk

Building a better way forward, one conversation at a time.

COOWN is taking its belief out into the world — meeting people, listening to their stories and learning what needs to work better in everyday life.

Every conversation is an opportunity to understand real problems and discover ideas that could make a difference.

Follow the journey, share what matters to you and be part of the conversation.

Follow the Journey
A smiling member holding her card

The COOWNing Circle

Use it. Shape it. Grow with it.

Illustrative image

The COOWNing Circle

The economy works better when we all have a stake in it.

What if the people who use businesses could help shape them, too?

Join COOWN to discover meaningful rewards, connect with a community of changemakers and help shape the services and opportunities we build together.

Membership is participation. It does not grant shares, equity or any financial return.

A joyful community gathering

The strongest economies are built on shared prosperity.

Discover COOWN. Explore the services. Share what matters to you. Be part of what comes next.